“The Effect of E-Commerce and Digital Marketing Adoption on Financial Performance and Sustainability in MSMEs During the COVID-19 Pandemic: An Empirical Analysis”, IJSM, vol. 1, no. 1, pp. 16–30, Sep. 2024, Accessed: Mar. 02, 2026. [Online]. Available: https://ojs-ijsm.com/index.php/home/article/view/2